MACBETH FOOTWEAR

Macbeth is the one of  the biggest shoes producer in the world.  Everyone has know about this brand and they know about the quality.  The price is not too cheep, but it’s equivalent with the quality.  Macbeth reach most of area in the world,  especially in the biggest country and city.  They have many competitor,  one of them is Converse. 

Product Line

Macbeth has many product line, not less then 10 product.  There are Wallister, Matthew, Winston, Eliot, etc.  The different between them are the models and the price. 

Product Type

Macbeth have many competitor.  The competitor are Converse, Famous, DC, Vans, and Band Merch.  But the most threat competitor is Converse.  It because Converse is one of famous product in the world.  The consumer like converse product.  Because of that, Macbeth must improve the promotional.

Product Class

Product Class of Macbeth is Famous.  It because both of them have same high rate and many group band wearing them.

Product Life Cycles of Macbeth

Product Launch

Macbeth Footwear (previously known as "Macbeth Athletics") is a company founded by Tom DeLonge and Mark Hoppus of Blink-182. They founded the company in 2002-2003. The company sells primarily footwear, but also sells t-shirts, sweatshirts, and sunglasses (among other accessories). Macbeth is a mostly vegan company and is heavily influenced by music and other creative arts. It has two logos, one is the signature Macbeth Pennant as well as a Griffin (a lion with wings). Macbeths main online source is Loserkids.com, which was also founded by Tom DeLonge and Mark Hoppus. They had also previously founded Atticus Clothing.( http://en.wikipedia.org/wiki/Macbeth_Footwear) 

It’s very hard for the Producer to enter this business.  Because everyone have know many brand and competitor like vans, converse, and DC.  There are the famous brand in the world.  But, Tom DeLonge and Mark Hoppus of Blink-182, they are personnel of Blink-182 one of the famous band in the world, wearing Macbeth for promote they product.  And it’s runs great.  Everybody know about Macbeth.

Growth

Macbeth grow fast, many group band wearing this brand.  Exactly every fans of the group band who wearing Macbeth, follow the group band style.  And then, Macbeth became one of the famous brand in the world.

Maturity

Now for maintain the consumer,  Macbeth always research and develop they product.  

After we did a research in our class, we summarize that 12 respondent from 20 respondent choose Aqua for consumption everyday.  It because they trust aqua is the best mineral drink. Beside that, they think that aqua is very hygienic and clean mineral drink better than another brand.  Our respondent buy aqua in grocery not far from their house.  They buy aqua between 1 week until 2 weeks.  They need mineral drink that will make their body health and fresh.

Our respondent say that aqua is the best mineral drink in Indonesia although many old and new brand.  they will not change aqua with another product. So we conclude that aqua is brand minded for Indonesian People.

My Favorite Club

I Love sport, especially football.  Everyone know about football.  I think football is the most interesting sport in the world. I have favourite club, Juventus. I love this club although this club had degradation to serie B at season 2006 - 2007.  Juventus is one of the best club in the world.  This is article about Juventus.

Juventus are the most-loved professional football Club in Italy and among the most important ones in the world. In Italy there are around 12 million supporters of the club, spread out all across the land. Juventus are the favourite team in 11 regions. In the world, there are over 170 million supporters, mostly located in the Far East (100 million approximately). In Europe there are around 43 million Juventus fans. 

Juventus’ first and foremost goal of is to give fans the biggest gratifications in terms of sporting results, always having a starring role in football and continuing a winning tradition that has recurred in the over 100 years of the Club's glorious history. This aim is pursued following precise rules, which the Club has decided to collect in a code of ethics that all employees and consultants must adhere to. Among the main principles, the will to promote ethics in sport and to reconcile the professional and business side of football with its ethical and social role, maintaining a style of conduct in tune with the Club’s tradition, together with the utmost respect towards their fans and all sport enthusiasts in general.

Juventus, as a company with shares on the Stock Exchange, also have a series of duties towards shareholders, with whom they want to maintain and develop a relationship based on trust. The objectives of the Club in this sense include: increasing the value of the brand, preserving a top-level sport organization, and studying and carrying out projects to diversify the Club's activities.